221.
Behaviour exhibited while purchasing a car is an example of
A
Dissonance Reduction Buying Behaviour
B
Variety Seeking Buying Behaviour
C
Complex Buying Behaviour
D
Habitual Buying Behaviour
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Behaviour exhibited while purchasing a car is an example of
Dissonance Reduction Buying Behaviour
Variety Seeking Buying Behaviour
Complex Buying Behaviour
Habitual Buying Behaviour
Which of the following is not a sales promotion tool
Discount
Dealer contest
Advertisement
Consumer contest
The best channel of distribution for Vacuum cleaner is
Direct marketing
Mail order Business
Self service
None
...........marketing uses telecommunication devices to reach prospective customers
Direct marketing
Telemarketing
Catalogue marketing
All of these
..........is a security protocol based on digital certificates.
Digital signature
Secure sockets layer protocol
Secure electronic transactions
None of these
..........is an electronic file that uniquely identifies individuals and websites on the internet and enables secure confidential communications.
Digital signature
Digital certificates
Secure electronic transactions
None of these
An electronic file that uniquely identifies individuals and websites on the internet and enables secure, confidential communications.
Digital signature
Digital certificates
Encryption
Firewalls
Which of the following is known as market aggregation?
Demarketing
meta marketing
mass marketing
mega marketing
Which of the following is against marketing concept ?
Demarketing
meta marketing
mass marketing
mega marketing
..........was first used by Eugene J Kelly.
Demarketing
meta marketing
mass marketing
mega marketing
..........is concerned with finding ways to reduce the demand temporarily or permanently.
Demarketing
meta marketing
mass marketing
mega marketing
A financial instrument which can be used more than once to borrow money or buy goods and services on credit is
debit card
credit card
smart card
none of these