Consumer Behavior in Business Management : Practice MCQ Questions & Answers with Explanations

Smoke detectors, preventive medicines, insurance, retirement investments, seat belts, burglar alarms, and sunscreen are all examples of products to satisfy consumers..........needs

Social classes differ in media preferences, with upper-class consumers often preferring what and lower-class consumers often preferring television?

Tendency to which results of innovation are communicated to others is classified as

The definition of reference groups is:

The demand of business buyers is derived from

The demand which is affected by price changes in short term is

The effect whereby someone holding two conflicting attitudes at once feels discomfort is called

The emotional component of attitude is called

The energizing force that activates behavior and provides purpose and direction to that behavior is known as

The factors that have been shown to affect consumer behavior

The groups that individuals look to when forming attitudes and opinions:

The groups we see occasionally, with whom we have a shared interest, are called

The person with the most power is called

The price of products and services often influence whether..............., and, if so, which competitive offering is selected

The rational element of motivation is called:

The relatively homogeneous and enduring divisions in a society, which are hierarchically ordered and whose members share similar values, interests, and behavior constitute what?

The set of shared beliefs, behaviors and attitudes associated with a large group of people is called

The stage in buying behavior which follows the reviews of supplier proposals by business buyer is

The view that lower-class people imitate upper-class people is called

The whole sellers and retailers buying behavior is classified as