.............goods are purchased without any planning or search effort.
Staple
Impluse
Emergency
None of these
232 practice sets · Page 5 of 12
.............goods are purchased without any planning or search effort.
Staple
Impluse
Emergency
None of these
Which of the following is not included in the function of physical supply?
Standardization
Storage
Transport
Packaging
The private content of a transaction, if unprotected can be intercepted when it goes through the route over the internet is called
Spoofing
Unauthorized disclosure
Eavesdropping
Phishing
..........Is a specialized form of online identity theft.
Spoofing
Unauthorized disclosure
Eavesdropping
Phishing
When information about transactions is transmitted in transparent way hackers can catch the transmissions to obtain customers sensitive information. This is known as
Spoofing
Unauthorized disclosure
Eavesdropping
Phishing
..........involves some one masquerading as someone else.
Spoofing
Unauthorized action
Eavesdropping
Phishing
Social class is an element of ..........factor
Social
Cultural
Personal
Economic
When there is a large potential market for a product, the firm will adopt.
Skimming price policy
Penetration price policy
Premium price policy
None of these
Which of the following is importance of e-marketing?
sell
serve
sizzle
all of these
..........is called shopping by post
Self service
Mail order Business
Retail chain
None of these
Departmental store is an example of
Second hand goods seller
Large scale retailer
Multiple shop
one of these
SEM means ..........
Search engine marketing
Social environment marketing
save energy marketing
none of these
..........distribution system can be used to penetrate the rural market.
Satellite
selective
exclusive
intensive
..........is not a consumer promotion scheme
Samples
Advertising material
Coupons
Rebates
Markets popularly known as haats and shandies are ..........markets.
Rural
Urban
National
none of these
The Concept of USP was introduced by
Rosser Reeves
Theodre Levitt
NH Borden
None of them
Risk bearing is a function of
Research
Exchange
Physical supply
Facilitating
Branding is a function of
Physical supply
Facilitating
Research
Exchange
Markets which are organized and regulated by statutory measure are
World market
None of these
Regulated markets
Unregulated markets
Permanent rural market with continuous trading activity is called
Daily market
Rural market
Regular periodic market
Seasonal market