................is helpful in promotion the businesses people and big industrialists are promoting their goods and services through networking sites like Facebook, Twitter etc.
Social media
Radio
Television
194 practice sets · Page 4 of 10
................is helpful in promotion the businesses people and big industrialists are promoting their goods and services through networking sites like Facebook, Twitter etc.
Social media
Radio
Television
...............and loyalty programs are wonderful and cost effective way to stay in touch with customers when customer database is used correctly.
Social media
Radio
Television
With the popularity of satellites, phones, iPod etc. usage of................becomes ineffective but in remote areas it is considered as the fastest way to communicate with masses.
Social media
Radio
Television
It is advisable to use.................as a source of advertising.
Social media
Radio
Television
The most popular form of advertising and it reaches to masses.
Social media
Television
If a copy tells openly and directly all the features of a product or a service with the help of suitable pictures, photos and diagrams to impress a customer, it is called?
descriptive copy
educational copy
straight selling copy
expository copy
The middlemen help to stabilises the prices by opting
Stocking of goods
Distribution of goods
Sale of goods
Marketing of goods
When customers are getting offer for the product with fewer prices then the listed price is
Refund
Discount
Lucky draw
Quantity gift
...............is directed towards consumers and traders with the intention to increase immediate or short term sales.
Advertising
Direct selling
Sales Promotion
Publicity
The process which consists of six stages; prospecting, preapproach, approach, presentation, close, and follow-up is called the:
Product Marketing Process
Direct Marketing process
Personal selling process
Purchase decision process
Which type of promotional tool is nonpublic, immediate, interactive and customized?
Indirect marketing
Direct marketing
Viral marketing
E-commerce
.............is the oral communication with potential buyers of a product with the intention of making a sale.
Personal Selling
Direct Marketing
Sales Promotion
Publicity
Communication activities which provide incentives to consumer is known as
Advertising
Direct Marketing
Sales Promotion
Publicity
is direct communications with carefully targeted individual consumers to obtain an immediate response.Personal selling
Public relations
Direct marketing
Sales promotion
is a non-paid form of promotion
Advertising
Direct Marketing
Sales Promotion
Publicity
Which of the following is more of personal medium of advertisement?
Internet Advertisement b ) Broadcast Media
Direct Mail Advertising
Print Media
Increasing short term sales, getting retailers to carry new products and advertise more, reinforce brand position are.............of Sales promotion.
Tools
Developing programs
Overviews
Objectives
Which among the following is not a function of ad agency?
Conduct market analysis
Develop advertising plans
Develop media strategy
Collect feedback from target audience.
Which among the following is not an objective of advertising research?
Improve the efficiency of an ad
Develop advertising
Evaluate impact of an ad
To avoid wastage of an ad
The large volume of advertising in a society is known as
Advertising clutter
Deception
Mass advertising
Large scale advertising