41.
The main drawback of CRM is
A
All of the above
B
Implementing CRM before creating a customer strategy
C
Rolling out CRM before changing the organization to match
D
Stalking, not wooing, customers
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The main drawback of CRM is
All of the above
Implementing CRM before creating a customer strategy
Rolling out CRM before changing the organization to match
Stalking, not wooing, customers
.......... uses sophisticated mathematical and statistical techniques such as neutral networking and cluster analysis.
None of the above
Data mining
Data survey
CRM
A .......... is an organized collection of detailed information about individual customers or prospects that is accessible, actionable and current for marketing purposes such as lead generation and others.
None of the above
Customer database
Customer mailing list
Business database
CRM technology can help in
All of the above
Designing direct marketing efforts
Developing new pricing models
Processing transactions faster
Customer Relationship Management is about
All of the above
Acquiring the right customer
Instituting the best processes
Motivating employees