1.
Higher Quality Scores typically result in
A
Faster delivery of daily budget
B
Lower costs and better ad positions
C
Less overall impressions
D
Higher costs and lower ad positions
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Higher Quality Scores typically result in
Faster delivery of daily budget
Lower costs and better ad positions
Less overall impressions
Higher costs and lower ad positions
You can use Keyword Planner to identify
Webpages where ad can appear based on your keywords
Which text ads are performing best based on your keywords
Determine which Google Ads experience you're using
The amount of traffic potential keywords might get
With YouTube Analytics, you can track metrics on
Cost-per-channel visit
Playback locations
TrueView ad skip rates
All of the above
Video advertising on YouTube lets you
Use free video analytics
Pay a single monthly fee
Use pay-per-report analytics and pay for click-through only
Use pay-per-report analytics and pay a single monthly fee
When someone clicks your ad, the actual amount you're charged will be
The minimum needed to hold your ad position but never less than 50% of your maximum cost-per-click bid, whichever is greater
The minimum needed to hold your ad position, under the maximum cost-per-click limit
The minimum needed to hold your ad position or 50% of your maximum cost-per-click bid, whichever is greater
The minimum needed to hold your ad position but never more than 120% of your maximum cost-per-click bid, whichever is greater
You can use Display Planner to
Add ads
All of the above
Display network research keywords
None of the above
Dynamic remarketing lets an advertiser
Show an ad to someone on his mobile device 24 hours after visiting the website on desktop PC
Show prior visitors to his site ads that are based on products or services they saw on the site
Re-run ad to increase the volume of people who will see it
Engage visitors to the website by opening a chat session
By monitoring ad campaign performance, an advertiser may obtain the information needed to
Create duplicate ad groups with identical keywords and different ad variations
Create additional AdWords accounts for low-performing keywords
Compare campaign performance to that of individual competitors
Determine if campaigns are meeting overall marketing and conversion goals
Why are commercial advertisements made?
To convince the viewer to buy a product
To confuse the viewer about the different products in market
To dissuade the viewer from buying a product
To highlight the flaws of a product